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These 14 leadership principles help us to unite and provide a sense of direction; norms we respect and honor. Build culture, helping us better serve customers, partners, employees, and communities wherever we work.

Build Trust

Build Trust

Trust holds everything together.

Disagree and Commit

Be candid, listen to different views. Once a decision is made, commit fully.

Disagree and Commit
Self-Critical

Self-Critical

Openly discuss doubts. Admit mistakes and issues to resolve them faster.

Insist on High Standards

Aim to meet high standards every time.

Insiston High Standards
Customer Centric

Customer Centric

Focus on customer needs when developing solutions.

Frugality

Be creative, spend only when necessary. Achieve more with less.

Frugality
Invent

Invent

Adopt new systems, technologies and ways to serve customers better.

Think Big

Think and drive big ideas. Communicate bold directions that inspire results.

Think Big
Deliver Results

Deliver Results

Focus on key inputs to ensure quality results in a timely manner.

Hire and Develop the Best

Select great talent. Develop them to outshine.

Hire and Develop the Best
Dive Deep

Dive Deep

Study issues in deep detail.

Organized

Manage schedules and delegate tasks efficiently.

Organized
Ownership and Bias for Action

Ownership and Bias for Action

Take responsibility and act on behalf of the company. Speed matters in our business.

Be Humble

Add value to others, embrace contentment and simplicity.

Be Humble